Brand
Pop-Tarts
Made by
Kellanova
Aisle
Toaster pastries, waffles and oatmeal
Kind
toaster pastry
Barcode
00038000311314

Pop-Tarts

Pop-Tarts Frosted Brown Sugar Cinnamon

Toaster pastry with a cinnamon-sugar filling and a plain frosted top.

Label check

Flagged ingredients4

Fails 3 of 5 standards. Read from the ingredient list below; what each check counts.

What was flagged, and the words it was read from

IngredientCheckOn the label as
High fructose corn syrupCorn syrupHIGH FRUCTOSE CORN SYRUP
Corn syrupCorn syrupCORN SYRUP
Soybean oilSeed oilsSOYBEAN AND PALM OIL
TBHQPreservativesTBHQ

Ingredients as listed

ENRICHED FLOUR (wheat flour, niacin, reduced iron, vitamin B1 [thiamin mononitrate], vitamin B2 [riboflavin], folic acid), SUGAR, SOYBEAN AND PALM OIL (with TBHQ for freshness), CORN SYRUP, DEXTROSE, HIGH FRUCTOSE CORN SYRUP, BLEACHED WHEAT FLOUR. CONTAINS 2% OR LESS OF molasses, salt, leavening (baking soda, sodium acid pyrophosphate, monocalcium phosphate), cinnamon, wheat starch, soy lecithin, gelatin, caramel color.

Source: the label filed with USDA’s branded food database (record 2739386). Recipes change, and the pack you buy may print a newer list.

Same aisle, fewer flags

More toaster pastry first, then the rest of the toaster pastries, waffles and oatmeal aisle. Each fails fewer than 3 of the checks; fewest flags first.